Wednesday, August 22, 2012

Ad Planner Changes at google

Dear Publisher,
We’re constantly evaluating our products to make sure we’re focusing our efforts on tools that create the most value for our partners. As part of this, we’re soon making some changes to Ad Planner and retiring the Publisher Center.

Starting September 5th, 2012, publisher-entered data from the Publisher Center will no longer be available within Ad Planner, including publisher-entered data. The Ad Planner Help Center will be updated accordingly after this new version of Ad Planner has been launched.

If you’re using AdSense, you can continue giving advertisers insight into the available ad units on your pages by converting your custom channels into ad placements. You’ll be able to enter details about a specific group of ad units including the types of pages they appear on, the demographics of the site’s users, and the location of the ad units. This information can help attract advertisers as they look for specific pages and audiences for their placement-targeted campaigns.

Thanks for your support and understanding as we continue to focus on developing new monetization features for publishers.

Sincerely,
The Google Display Network Ad Planner Team

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